Book Details

Contemporary Issues in Business and Commerce:  Challenges and Innovations

Contemporary Issues in Business and Commerce: Challenges and Innovations

Editor(s): Rajni Saluja, Tripti Sharma
Format: Single-Component Retail Product (Book)
Year of Publication: 2025
Publisher Name: National Press Associate
ISBN 978-93-48843-14-2
Price Paperback: ₹800.00

About the Book

Contemporary Issues in Business and Commerce: Challenges and Innovations has a broad range and scope, and having knowledge of it will undoubtedly improve the organization’s various aspects. Several chapters of the book “Contemporary Issues in Business and Commerce: Challenges and Innovations” are written by academics, researchers, and educators from throughout the globe. This book’s chapters have examined several contemporary issues in great detail. After critically analyzing the challenges and innovations, the authors have developed some recommendations for strengthening community capacities and promoting institutional reforms. The scholars and decision makers who study business and commerce will find this book to be of tremendous use.

Authors

Rajni Saluja

Rajni Saluja

Rajni Saluja Having 23 years of experience in education industry and worked in different profiles in various colleges/institutes of Punjab and Haryana. Being University Position Holder in M.A. (Economics) won three gold medals. At present working as Professor-Director in School of Business Management & Commerce, Desh Bhagat University, Mandi Gobindgarh. I am also Editor-in-chief, International Journal of Business Management & Research, International referred journal running under the aegies of Desh Bhagat University. I have two reference books and two edited books to my credit. I have published many research papers in National and International Journals with high impact factor and also presented research papers in national and international conferences within and outside India. I am also guiding scholars in interdisciplinary disciplines in Management, Commerce & Economics.

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Tripti Sharma

Tripti Sharma

Tripti Sharma is a distinguished academician, corporate strategistand research mentor with over 20 years of experience in organizational behavior, human resource management and digital marketing. She holds a Ph.D. in Management (Organizational Behavior & Industrial Psychology), an MBA in Marketing and HR, and an M.A. in English Literature. Dr. Sharma has authored seven books and published over 40 research papers in prestigious journals. She is a certified expert in SPSS and corporate social responsibility and specializes in research analysis and data-driven insights. Currently, she serves as a research guide for Ph.D. scholars and mentors in the fields of organizational behavior and HRM. Additionally, Dr. Sharma has held leadership roles, including being the former head of Nimbus Academy and a senior role at Windlass Biotech Ltd. She is widely recognized for her academic excellence, contributions to sustainable business practices and motivational speaking.

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